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红河州福彩市场销售员技能提升培训圆满举行_我的网站

A |     Nation deepening partnerships through major energy projects in Latin America    As the world's transition toward more sustainable development accelerates, China and Latin America are embracing broader and deeper energy cooperation, leveraging cutting-edge technological innovations to power a green future for the Global South.     From State Grid Corp of China's Belo Monte Ultra High Voltage Direct Current Phase II transmission line in Brazil, to China Three Gorges Corp's comprehensive digital modernization of Brazil's legacy Jupia and Ilha Solteira hydropower stations, and the Cauchari solar project in Argentina, jointly undertaken by Power Construction Corp of China and Shanghai Electric Power Construction Co, China and Latin America are jointly setting new benchmarks for cross-border clean energy integration.    These flagship projects go beyond traditional capital investment, representing a deeper leverage of China's technological standards and management expertise. By upgrading legacy infrastructure, Chinese enterprises are powering Latin America's green transition for more secure regional grid stability.    This strategic momentum is guided by top-level diplomacy and shared visions.    While addressing the opening ceremony of the fourth ministerial meeting of the China-CELAC (Community of Latin American and Caribbean States) Forum last year, President Xi Jinping noted that by adapting to the overriding trend of economic globalization, China and Latin America have continuously deepened pragmatic cooperation in fields including trade, investment and infrastructure construction.    Xi emphasized that both sides should strengthen the alignment of development strategies and advance high-quality Belt and Road cooperation, calling for efforts to deepen cooperation in traditional areas such as energy and minerals, while expanding cooperation in emerging sectors including clean energy.    Such top-level commitment builds on a long-standing strategic alignment. As President Xi pointed out at the China-Latin American and Caribbean Countries Leaders' Meeting in 2014, "China and Latin America are highly complementary in economy and closely aligned in development strategies, granting us natural advantages in strengthening cooperation".    With such a strategic blueprint in sight, top Chinese energy regulators have emphasized the pivotal role of this cross-border synergy.    Ren Jingdong, deputy director of the National Energy Administration, said that energy collaboration is a crucial component of pragmatic cooperation between China and Latin America, achieving remarkable results.    "As China and Latin American countries have actively promoted energy transition and the development of renewables in recent years, new energy cooperation has emerged as a new highlight and a fresh driver for China-Latin America energy synergy," Ren said.    Guided by these high-level consensuses, Chinese enterprises have delivered monumental infrastructure breakthroughs on the ground.    Brazil has grappled for decades with a severe structural challenge. While its northern Amazon basin boasts abundant hydroelectric resources, the vast majority of its industrial and residential power demand is concentrated in the southeast. The 2,534-kilometer Belo Monte Phase II project, independently invested, constructed and operated by State Grid Corp of China under a 30-year concession agreement, bridges this divide. As a vital "green artery", it transmits massive volumes of hydropower directly to metropolitan load centers like Rio de Janeiro.    "The megaproject ensures a highly stable and reliable power supply for Brazil's core economic regions, successfully resolving the nation's developmental bottleneck of spatial energy mismatch," said Ye Xiaoning, a senior engineer at the State Grid Energy Research Institute.    Ye emphasized that the project establishes a global paradigm for cross-regional clean energy transmission, proving the safety, maturity and global applicability of China's ultra-high-voltage grid technologies.    Beyond Brazil, China's clean energy footprint is having a transformative impact across other extreme terrains in South America. In Argentina, the Cauchari solar project stands as one of South America's largest single photovoltaic power stations, and is the world's highest-altitude solar park.    Situated over 4,000 meters above sea level in the Andes Mountains, the 315-megawatt complex features more than 1.2 million solar panels. The landmark installation has ended Jujuy province's long-standing reliance on power transmitted from other provinces, achieving local energy self-sufficiency.    Furthermore, China's unparalleled expertise in hydropower operation has breathed new life into Brazil's legacy energy assets. Through a landmark $3.7 billion transaction establishing a 30-year concession, CTG Brasil officially took over the operation of the Jupia and Ilha Solteira hydropower stations, which feature a combined capacity of nearly 5 million kilowatts and meet the electricity needs of over 6 million people annually.    Rather than merely managing the aging infrastructure, CTG initiated a monumental technical overhaul. By upgrading mechanical equipment that had operated for nearly half a century into fully digital and intelligent monitoring systems across 12 generating units, CTG successfully performed a "heart transplant" on the legacy power hubs.    Industry observers said these milestone projects are just the beginning. As more Latin American nations accelerate their ecological transition, Chinese enterprises are poised to deepen their engagement through localized manufacturing, joint research and green financing under the framework of high-quality Belt and Road cooperation.    As this Sino-Latin American energy synergy continues to unfold, it proves that China's mature grid and generation solutions are essential enablers for emerging economies seeking to decarbonize at affordable costs while maintaining power stability and self-sufficiency, said Ye.    "Together, China and Latin America are actively charting a shared, sustainable course for the global energy revolution and setting a powerful example for Global South cooperation," he said.                    。    2026年7月31日，红河哈尼族彝族自治州福利彩票管理中心成功举办“市场销售员技能提升专题培训”。

B | 本次培训特邀国家一级企业培训师、彩票行业资深专家李新江老师担任主讲嘉宾，全州600余名市场销售员分上下午两场参加学习。培训围绕当前客群分类解析、快乐8套票销售策略、场景化营销、网点自主营销案例分享及非法彩票警示案例五个方面展开系统授课，为红河州福彩销售队伍注入全新增长动能，筑牢合规经营防线。精准洞察客群变化：锚定Z世代购彩新特征培训伊始，李新江老师对当前彩票市场客群结构进行了深度解析。他指出，Z世代（95后、00后）正成为彩票消费的重要力量，数据显示Z世代购彩人群占比已从2022年的38.1%升至2025年的52%。这一群体将购彩视为“小额消费”和“生活添趣”，如同购买奶茶一样的日常娱乐行为。李老师强调，销售员必须精准把握Z世代的核心变化——他们注重体验感、偏好视觉冲击强、上手门槛低的产品，追求即时反馈与社交分享。针对这一群体，销售员需用通俗易懂、年轻化的语言传递彩票内容，避免专业术语造成的理解障碍，将购彩场景从“功能服务”升级为“娱乐体验”。快乐8套餐破局：破解增长难点打开经营新思路针对快乐8玩法“玩法多样、解释成本高、彩民转化难”等销售站点普遍反映的增长难点，李新江老师重点讲解了其独家设计研发的“快乐8套餐”新玩法。该套餐借鉴即开票刮刮乐的展示特点，设计成色彩鲜明、玩法清晰的即开票样式卡片，极大降低了解释成本和操作门槛。套餐采用多玩法组合设计，实现100%中奖体验——大奖小奖巧妙覆盖，彩民中奖体验感好，复购率显著提升，有效提高客单价，为参训人员提供了可快速落地的营销抓手，打开了全新的经营思路，帮助购彩者快速激发购买兴趣，为参训人员提供了可快速落地的营销抓手。场景化营销与自主案例：从“知道”到“做到”的实战转化在场景化营销环节，李新江老师将理论讲解与实战案例紧密结合，针对“新客进店”“老客维护”“高峰时段转化”等真实场景，提供了一套可复制的标准化营销流程。在网点自主营销案例分享环节，李老师选取了多个优秀销售网点的成功经验，用“身边人、身边事”激发参训人员的创新热情，鼓励大家结合自身站点特点开展差异化营销。以案为鉴警钟长鸣：守住合规经营底线与红线培训还设置了非法彩票警示案例专题。李新江老师结合彩票行业真实案例，深入剖析了非法彩票的严重危害与相关法律后果。他提醒销售员要警惕“线上代买”“虚拟彩票APP”“假冒福彩网站”等常见非法彩票运作套路，我国明确禁止网络销售彩票，任何声称“网络购彩”“公益彩票刷单”“线上平台购彩”的行为都属诈骗。每位销售员必须增强法律意识，坚守合规经营的底线与红线，同时主动向购彩者普及非法彩票识别方法，共同维护健康有序的市场环境。参训反响热烈：授之以渔指明方向，获中心高度认可参训销售员纷纷表示，本次培训“干货满满、耳目一新”——既有对Z世代客群的精准画像，又有快乐8新套餐的具体打法，更有合规经营的警示提醒。大家一致认为这是一场“有理论、能落地、可实操”的高质量培训，为一线销售指明了方向、打开了思路。红河州福彩中心领导对培训效果给予充分肯定，指出李新江老师的课程精准对焦市场实际需求，既提供了可立即投入使用的营销工具，又强化了从业者的合规经营意识。下一步，红河州福彩将以此次培训为契机，在全州推广快乐8套餐标准化营销模式，持续开展合规经营专项宣导，在坚守责任彩票底线的前提下，推动红河州福彩市场实现更高质量、更可持续的发展。

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